by Yujin Yeoh | Apr 6, 2020 | Blog
Every successful business knows that to survive in today’s increasingly competitive market, it’s not enough to secure a one-time sale. Brand loyalty is the ultimate currency — the ability to get customers to stick around and keep buying from you in the future....
by Yujin Yeoh | Mar 17, 2020 | Blog
Do you need help optimizing the results that you’re getting from your marketing automation strategy but don’t know where to start? Without a doubt, automation has had a significant impact on how people do business nowadays. With it, even small companies can compete...
by Yujin Yeoh | Feb 1, 2020 | Blog
Qualifying leads and turning them into paying customers is a challenge all marketers struggle with. If you’re reading this, then you’re probably desperate to seal more deals and create a profitable sales funnel. That said, you’ve got to wonder — what does the...
by Yujin Yeoh | Sep 10, 2019 | Blog
If there’s one thing that owners of start-up businesses can all relate to, it’s the desire to keep things as practical and uncomplicated as possible. After all, most new companies don’t have as many customers to deal with and can probably get away...
by Yujin Yeoh | Sep 2, 2019 | Blog
If you have been doing email marketing for quite some time, then you are probably familiar with many of its’ challenges. Perhaps the most significant has to do with getting more clicks and improving one’s CTR (click-through rate). While you may not have any trouble...
by Kateryna N | Sep 2, 2019 | Blog, marketing automation
When a new marketing trend arrives at the market, the majority of small business owners treat it with caution. They need to get some proof to justify their investment before integrating it into their company. And even though marketing automation is not quite a new...
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